Description
Transform your passion for bath and body care into a thriving business with Bath Fizz and Foam’s Business Bootcamp, designed exclusively for artisans like you! Whether you’re just starting out or looking to scale, our intensive online training equips you with the tools, strategies, and confidence needed to succeed! This bootcamp focuses on three areas of running a business…creating, launching and thriving.
You’ll not only be learning from Amanda Aaron and Robyn French Smith this time, but also from corporate powerhouse and business consultant, Stacia Barben! Prepare to be amazed as we equip you with the insights and strategies to transform your business and take it to the next level!
Format: These classes are ZOOM replays that you can watch again and again.
Learn more about each class and what you’ll learn below.
Putting Your Ideas to Paper with Stacia!
In this session we’ll go through a Business Startup Checklist and your Business Plan Template. The checklist, template, and discussion are geared toward helping you put all your thoughts and ideas down in an organized bite size manner so you can document your execution plan and goals for your business. As you go through the template and checklist you’ll find there are questions you may not have thought of yet but also help shake up some new ideas and plans you haven’t fully put together.
Branding, Storytelling and Creative Marketing with Robyn!
Robyn will guide you through the ins and outs of crafting a unique brand identity that truly resonates with your audience. The greatest asset you have at your disposal is YOU! There are infinite ways to harness and cultivate your strengths and bolster your weaknesses, but first you have to identify those areas. Anyone–shy, bold, young or old–can learn how to curate an authentic presence and tell their brand’s story in a way that captures attention and builds loyalty. Let Robyn lead you through realistic strategies that truly set your business apart from the competition!
Maker Marketing with Amanda!
If you build it…they will come! LIES! Just because you make a beautiful product and build a stellar website, does not mean people will find you. Let’s talk about ALLLL the ways that maker businesses can market to their customers. We’ll talk about creating a marketing calendar and how to use email marketing, social media marketing and blog marketing to gain and retain customers.
Markets, Stores, Online Photography and more with Robyn!
Robyn will share her expert insights on how to stand out at vendor markets, get your foot in the door of retail stores, the importance of beautiful photography, and what to expect from each. Do you really need a tent? How many tables should you bring? How do you get UPC codes? What kind of camera do you need? Sometimes the small details feel overwhelming, but they don’t have to be! From setting up eye-catching displays, streamlining your processes and products, and navigating the world of sales, Robyn will hand you the keys to open those doors!
Breaking Down the Numbers with Stacia!
This session is geared toward inventory tracking for materials and products, breaking down your pricing strategy, and tracking your financials. The numbers game tends to be the most overwhelming piece of small business operating and not knowing your costs can lead to money loss that sneaks up on business owners. We’ll go through an easy to use spreadsheet live in our time together and you’ll leave ready to track all your numbers in one place. Don’t worry the spreadsheet is user friendly and you can’t break it!
Using AI for Your Business with Amanda!
AI…mwah ha ha!! Hopefully the thought of using AI in your business doesn’t make you shudder. It doesn’t have to be the enemy…as long as you’re using it in an ethical manner. We’ll chat about how you can use AI for brainstorming, product ideas and even in your marketing and advertising! AI is my biggest secret to getting out of a creative funk. Don’t work harder, work smarter! AI can be your business best friend!
About Your Instructors
Robyn French Smith – Hi there! My name is Robyn French Smith, entrepreneur, author, teacher, mad scientist, award winning soap maker, and resident Bath Bomb Queen. I live in swampy Houston, Texas with my favorite husband and our two awesome sons. We have 3 mismatched dogs, 3 ball pythons, 19 quail and hundreds of lizards! When I’m not inventing something new or writing another book, I like to work in my garden, and (because Houston is HOT!) play video games! I co-own Bath Fizz and Foam with Amanda, and have just reformed and relaunched my other business, Scandalous Soap as an entirely new entity–this time with the help of my husband! If you’ve ever bought something I suggested after watching a livestream with me, then you know I can be quite convincing. But what if I told you I’m an introvert? I know it would be hard to believe, after all, there are hundreds of videos of me online, I’ve been a keynote speaker at the HSCG annual conference, and I was even on a TV show, the Meet Your Makers Showdown. However, I promise you, I am awkward and shy in real life and it’s always a challenge to put myself out there. Let me teach you how to overcome your fears, build an authentic brand identity and soar! Afterall, the thing I’m most proud of isn’t an award, but the successful businesses and makers I’ve coached and mentored.
Amanda Aaron – Hi! I’m Amanda Aaron, a serial entrepreneur, living in Kansas City, MO! I run two online businesses (Lovin Soap Studio & Co-Own Bath Fizz and Foam with Robyn), a local events rental business and dabble in real estate along with my husband Benjamin. All my businesses are very different, but share one common task…marketing! I love marketing…online or local. Marketing is how we find and retain our customers! No business can survive without a marketing plan. Through years of trial and error, I’ve developed a marketing plan that works across many different industries. I can’t wait to share that with you! I’m a mama to three daughters and have one pup, Bernie and two new boy kitties, Shadow and Sapphire. I have no spare time, but I’d imagine if I had some I’d love to learn to quilt. Ha!
Stacia Barben – Hiya! I’m Stacia Barben and I’m so looking forward to helping you bring your passion project and business goals to life! I’m a native Texan living in Houston with my three 4-legged kids. Ollie Oliver is a highly spoiled 10-year old pug, and the sisters, Nyx and Shadow, are 3-year old moody cats who seem to want the most attention at 3 am. I’m an avid reader and horror film enthusiast. I have a plethora of experience in corporate project management, small business development, financing, social media planning, and a deep bag of tricks to pull from to help you set up and plan for your small business. Visit me online at Stacia B Consulting!
Reviews
There are no reviews yet.